Director of Strategy

About the Company

80Twenty is a specialized marketing recruitment firm that links rapidly expanding firms with top-tier candidates. Our client is a comprehensive marketing and advertising agency staffed by senior experts who bring in-depth sector knowledge to every partnership. They collaborate closely with marketing and business executives to address complex brand and growth challenges, transforming research and insights into impactful strategies. The agency operates as a proactive strategic partner covering research, brand positioning, and creative implementation, rather than functioning as a generalist service provider.

About the Role

The Director of Strategy role exists to provide senior strategic leadership across the agency’s client portfolio, which includes brand positioning, research, and go-to-market strategies. This senior strategist acts as a trusted advisor to high-level client leaders and works closely with Account and Creative departments to ensure strategies are successfully implemented. This position is an individual contributor role, ideal for someone who prefers hands-on strategic work without team management responsibilities and is involved in supporting new business development. The role reports directly to the CEO.

Key Responsibilities

• Develop brand positioning, messaging frameworks, and compelling value propositions that form the foundation of client strategies.
• Plan and execute qualitative and quantitative research initiatives, including stakeholder and executive interviews.
• Analyze market dynamics, competition, and audience behavior to generate clear, actionable insights.
• Create customer journey maps, audience strategies, and go-to-market plans aligned to business objectives.
• Lead strategy workshops and discovery sessions with senior client stakeholders to foster alignment.
• Deliver strategic presentations directly to CMOs and other top business executives.
• Collaborate with Account and Creative teams to ensure strategy is effectively translated into execution.
• Engage in new business efforts by contributing to pitches, proposal writing, and project scoping.
• Identify opportunities to deepen strategic engagement within current client accounts.
• Introduce innovative research techniques and integrate AI-driven methodologies into strategic practices.

Qualifications

• Between 8 and 12+ years of experience in brand, marketing, or strategic planning roles within agencies.
• A proven track record in creating brand positioning, messaging frameworks, and comprehensive marketing strategies.
• Experienced in leading research, conducting stakeholder interviews, and synthesizing insights.
• Strong knowledge of B2B marketing and navigating complex purchasing environments.
• Skilled in facilitating executive workshops and presenting effectively to senior client leadership, including CMOs.
• Able to translate research findings into actionable strategic recommendations that guide creative teams.
• Experience supporting new business development through proposal preparation and client growth strategies.
• Preference for candidates who excel as individual contributors rather than managers.

Compensation & Benefits

• Complete benefits package including medical, dental, vision, life insurance, and disability coverage, as well as savings accounts.
• Company-sponsored 401k plan with matching contributions.
• Flexible paid leave policies.
• Role is fully remote, open to candidates anywhere in the United States, with a preference for those in Eastern or Central Time Zones.