Assistant Director (Audience Analytics)

Role Overview

Lead the creation and execution of audience profiling and analytical frameworks to support Ministry of Defence and Singapore Armed Forces (MINDEF/SAF) strategies, policies, and plans pertaining to public communications, internal communications, and community engagement.

Key Responsibilities

• Formulate strategic guidance for engaging audiences of MINDEF/SAF effectively.
• Oversee social science research projects covering various MINDEF/SAF audience segments.
• Stay informed on contemporary psychological research and practices to ensure that MINDEF/SAF's analytical capabilities remain current and responsive to evolving environments.

Qualifications and Experience

• Minimum six years of experience in designing and executing research studies with analytical components.
• Foundational understanding of social science analytics; proficient use of analysis software such as SPSS; familiarity with programming or analysis languages like R or Python is a plus.
• Demonstrated critical thinking, with agility in problem-solving and innovative solution development.
• Strong organizational skills, with a profound understanding of defence, security, and the dynamic information landscape, applying psychology to fulfill organizational objectives.
• Excellent communication and presentation abilities for delivering insights and recommendations effectively to diverse audiences.

Additional Information

Only candidates selected for further consideration will be contacted.