Trade Marketing Specialist

About the Role

Placemaker is recruiting on behalf of a prominent FMCG company based in Riyadh, Saudi Arabia. The role involves managing the everyday commercial operations within the market. We are seeking a candidate who possesses a sharp commercial acumen, a proactive approach to follow-up, and confidence in relationship building, problem-solving, and taking full accountability for market outcomes.

Key Responsibilities

• Manage daily trade and commercial execution ensuring product availability, visibility, and performance across various sales channels.
• Collaborate closely with distributor sales teams to drive execution, address issues promptly, and ensure agreed actions are completed.
• Conduct frequent market visits to identify gaps in product availability, cold stock, visibility, pricing, and promotional activities.
• Assist in implementing trade marketing campaigns, promotional activations, merchandising, and in-store initiatives.
• Track sales, distribution, and market metrics, leveraging data and competitor insights to uncover new opportunities.
• Establish and maintain strong relationships with distributors and key stakeholders, managing issues from initiation to resolution.

Qualifications and Experience

• Possess 3 to 5 years of experience in trade marketing, sales, commercial roles, customer marketing, key account management, or related fields.
• Background in FMCG, retail, consumer goods, or similarly fast-moving consumer environments.
• In-depth knowledge of the Saudi market along with experience navigating multiple sales channels.
• Excellent communication, relationship management, and problem-solving abilities with a knack for influencing collaboration.