Freelance Public Relations Specialist

About Bou

Bou is a multifaceted brand company specializing in marketing, design, communications, public relations, and web development. We pride ourselves on fostering highly diverse teams by collaborating closely with talented freelance creatives through our dedicated freelancer platform. This system enables us to effectively connect skilled freelancers with exciting client projects.

Role Overview

We seek to engage senior freelance Public Relations specialists who possess a strong history of securing impactful media placements for crypto-native entities including companies, protocols, funds, infrastructure providers, exchanges, DeFi projects, or related fintech sectors. Our client, a prominent cryptocurrency venture capital firm with a prestigious portfolio, requires advanced communications expertise targeting crypto-native, fintech, business, and top-tier media outlets.

Key Responsibilities

• Collaborate on shaping and advising PR strategy tailored to crypto and fintech contexts.
• Identify compelling media storylines and credible angles for coverage.
• Provide expert guidance on narrative development and positioning approaches.
• Create and refine pitch materials to engage relevant journalists and outlets.
• Construct and maintain targeted media contact lists.
• Initiate and manage media outreach efforts to secure quality placements.
• Support thought leadership activities for founders and investors.
• Achieve consistent coverage across crypto-focused and broader fintech/business media channels.

Required Qualifications and Experience

• Proven success in communications within the cryptocurrency space with measurable media results.
• Strong network and relationships with media contacts knowledgeable about crypto and fintech industries.
• Ability to credibly consult and provide strategic advice at a senior-level client engagement.
• Experience engaging US media outlets is highly desirable, though candidates with robust international media connections will also be considered.

Application Process

We invite skilled freelance PR professionals interested in this opportunity to submit their profiles through our freelancer platform. Suitable candidates will be contacted via email with a detailed project brief and potential additional freelance projects.

Benefits

Bou & Co. offers an exclusive freelancer platform fostering connections with captivating clients, empowering freelancers to work on flexible terms and set their own fees.