Marketing Manager

About KIVARI

KIVARI is a fashion brand rooted in Sydney since 2014, renowned for blending style, durability, and confidence in its collections. Designed locally and created with sustainable methodologies and global materials, the brand draws inspiration from travel and a strong connection to the ocean. KIVARI fosters a community-first culture focused on quality, creativity, and growth as it expands internationally.

Role Overview

The Marketing Manager position calls for a passionate and inventive leader experienced in fashion or lifestyle marketing and PR, with at least five years of expertise. You will drive all facets of campaign management, brand events, and influencer partnerships while maintaining close collaboration across digital, social, creative, and retail divisions to ensure unified storytelling at every customer interaction.

Key Responsibilities

• Collaborate with the Head of Marketing to develop and implement seasonal marketing strategies that match business goals.
• Handle comprehensive campaign planning including setting objectives and highlighting crucial brand moments across channels.
• Manage and maintain the marketing calendar, incorporating retail activities to guarantee timely campaign rollouts.
• Create detailed campaign briefs for different teams ensuring consistent execution.
• Work with retail teams to orchestrate in-store events and activations enhancing foot traffic and community ties.
• Oversee the full scope of influencer and creator marketing programs, both paid and gifted collaborations.
• Lead and mentor the Marketing Coordinator, offering guidance and growth opportunities.
• Facilitate strong partnerships among Digital, Social, Creative, and Retail teams to execute cohesive campaigns.
• Uphold and embody KIVARI’s core values: Community First, Quality Always, Embrace the Journey, and Always Evolving.

Candidate Qualifications

• Minimum 5 years of experience in marketing, branding, PR, and influencer marketing, preferably in fashion or lifestyle sectors.
• Proven ability to lead campaigns and oversee junior team members.
• Strategic thinker capable of converting strategy into actionable campaign plans.
• Excellent organizational and project management skills.
• Creative with a keen eye for brand storytelling and detail.
• Strong stakeholder engagement and cross-department collaboration aptitudes.
• Ability to perform well in a dynamic, rapidly evolving environment.
• Genuine passion for fashion, brand enhancement, and delivering superior customer experiences.
• Relevant academic background in Marketing, Communications, or PR is advantageous.

Benefits and Work Environment

• An innovative, cooperative work atmosphere that encourages input and teamwork to define the brand's future.
• Continuous personal and professional development with career advancement opportunities.
• Chance to contribute to sustainable fashion design impacting community and environment positively.
• Attractive salary package including a substantial clothing allowance.

Additional Information

To apply, candidates should submit their CV and cover letter directly via email to the company’s recruitment address. The firm does not accept agency submissions and will contact only shortlisted applicants. KIVARI embraces diversity and inclusiveness, providing equal employment opportunity and maintaining confidentiality throughout the hiring process.