Affiliate Marketing Specialist

Overview

The Affiliate Marketing Specialist at Global Wave Group, located in Albany, Auckland, is responsible for sourcing, engaging, and managing Key Opinion Leaders (KOLs), influencers, and affiliate partners to generate quality traffic and customers. This role centers on establishing enduring, mutually beneficial collaborations, negotiating commission terms, and aligning partner promotions with the organization's brand values and business goals. Close cooperation with the marketing team is required to design campaigns, track performance data, and continuously enhance the affiliate marketing channel to boost growth and profitability.

Key Responsibilities

• Seek out and onboard new KOLs, influencers, and affiliate partners relevant to the company’s markets and platforms.
• Maintain ongoing communication and support with affiliates, conducting performance reviews to nurture strong relationships.
• Negotiate fair and transparent commission structures and promotional agreements consistent with company objectives.
• Distribute marketing assets such as tracking links, banners, and content guidelines to support affiliate promotional efforts.
• Regularly monitor affiliate activities, compiling clear and concise reports on key performance indicators like leads, conversions, and revenue.
• Collaborate internally to ensure seamless onboarding of clients referred by affiliates and accurate calculation of commissions.
• Analyze campaigns to identify optimization opportunities including testing new creatives, messaging strategies, and partner profiles.
• Ensure all affiliate marketing practices comply with legal standards, brand policies, and platform regulations to safeguard company reputation and customer trust.

Essential Qualifications and Skills

• A Bachelor’s degree in Marketing, Business, Communications, or a related discipline.
• More than two years of professional experience in affiliate marketing, influencer marketing, partnership management, or business development.
• Demonstrated success in recruiting, negotiating with, and managing relationships with KOLs, influencers, or affiliates.
• Excellent negotiation capabilities focused on building and maintaining trust and long-term partnerships.
• Foundational knowledge of digital marketing metrics such as clicks, lead generation, conversion rates, cost per acquisition (CPA), and return on investment (ROI).
• Strong organizational attention to detail for managing partner performance tracking and commission disbursements.
• Independent work style with accountability for delivering results managing multiple affiliate partners and marketing campaigns simultaneously.
• Fluency in professional English is required; proficiency in Chinese is considered an advantage.