Senior Manager, Events & Account-Based Marketing (ABM)

About TaxCloud

TaxCloud is dedicated to simplifying sales tax processes for small and mid-sized e-commerce and SaaS businesses. Serving brands on platforms such as Shopify, BigCommerce, WooCommerce, and QuickBooks Online, TaxCloud automates sales tax calculation, collection, and filing, offering straightforward pricing, user-friendly integrations, responsive U.S.-based support, and seamless onboarding to reduce complexity for clients.

Role Overview

We are seeking an accomplished event marketing professional to spearhead our event and account-based marketing (ABM) initiatives within a fast-growing SaaS environment. You will be instrumental in driving our presence at key industry trade shows throughout the US, executing a strategic approach that connects us with decision-makers at mid-market Ecommerce and DTC brands.

Key Responsibilities

• End-to-end management of events and trade shows, including planning, preparation, logistics, budgeting, staffing, and on-site coordination across the yearly calendar; continuously assessing new opportunities and calculating ROI.
• Leading ABM execution by collaborating with growth, demand generation, and sales teams to implement strategies that utilize events as a key channel for engaging target accounts and stakeholders; owning event follow-up strategies and ensuring smooth sales handoffs with ROI measurement.
• Fostering a sense of community around TaxCloud’s audience through event-based interactions and targeted account activations.
• Managing operational aspects such as vendor negotiations, booth agreements, swag procurement, and overall logistics to maintain flawless event execution.

Candidate Profile

• Demonstrated success in managing B2B event and trade show programs comprehensively, including budgeting and on-site leadership.
• Exceptional networking skills with an engaging onsite presence that converts interactions into product opportunities.
• Solid understanding of ABM approaches and the ability to leverage events as effective channels for account-based engagement.
• Highly collaborative, capable of working with multiple stakeholders across departments to prepare for and execute events.
• Keen interest and experience in applying AI technologies and tools in marketing roles.
• A proactive operational mindset suited for a senior individual contributor/player-coach role within a lean team, responsible for both strategy and execution.
• Strong project and vendor management skills to effectively handle numerous moving components.
• Ability to thrive in a dynamic environment by utilizing modern tools to accelerate workflows.

Additional Information

TaxCloud offers a competitive compensation package, excellent benefits, generous paid time off, and significant opportunities for professional growth and advancement. We prioritize diversity and inclusivity in our hiring process and are an equal opportunity employer, welcoming applicants from all backgrounds without discrimination.