Sales Manager – B2C Residential Solar

Role Overview

We are seeking a dedicated Sales Manager to lead our residential solar sales team. The ideal candidate will be responsible for managing and motivating a team, ensuring achievement of sales targets, and overseeing the entire sales cycle from lead management to customer acquisition and installation.

Key Duties and Responsibilities

• Lead and supervise a team of Residential Solar Sales Executives, establishing and tracking sales goals on a daily, weekly, and monthly basis.
• Conduct regular meetings, including morning briefings and performance evaluations, and provide coaching on effective customer interaction, product demonstrations, negotiation techniques, and closing sales.
• Manage timely and systematic follow-up of all leads, monitoring the sales pipeline from initial contact through site visits, proposals, negotiations, bookings, and installations.
• Ensure that no lead is overlooked or neglected; review and reassign stagnant leads while analyzing reasons behind lost opportunities.
• Participate in critical sales meetings and site visits, handle complex or high-value customers personally, and assist the team in closing deals.
• Expand local residential customer networks and identify referral prospects.
• Take accountability for meeting monthly and annual kilowatt and revenue targets, enhancing team conversion rates, increasing average transaction values, and maintaining a robust sales pipeline to guarantee steady bookings.
• Enforce strict adherence to CRM/Salesforce processes by the sales team, including timely updates on all customer interactions, site visits, and proposals.
• Maintain daily monitoring of field activities and produce weekly sales forecasts and performance summaries for leadership.
• Gain insights into customer needs and objections, monitor competitor products, pricing, and promotional activities, and develop referral channels by collaborating with builders, resident welfare associations, electricians, and other local contacts.
• Collaborate closely with the marketing team to improve the quality of leads and their conversion rates.