Communications and Marketing Lead

About Kazzzi Ventures

Kazzzi Ventures is dedicated to developing the infrastructure and tools essential for the growth of Africa's informal workforce, which represents about 37% of the continent's economy. Our mission focuses on unlocking economic potential, fostering innovation, and promoting inclusive growth throughout Africa.

Role Overview

We are seeking a full-time Communications and Marketing Lead based in Dar es Salaam to elevate Kazzzi Ventures' brand presence. This role involves strategizing and implementing communications and marketing campaigns that amplify our initiatives serving the informal economy. The position blends strategic planning with hands-on execution, including campaign management, press relations, content creation, and internal communications alignment with business goals.

Key Responsibilities

• Develop and execute integrated communications campaigns across owned, earned, and paid media channels.
• Create press releases and media kits, and maintain productive relationships with journalists and media outlets.
• Produce consistent and engaging content for the website, social media platforms, newsletters, and reports.
• Design visual materials such as posters for social media campaigns to enhance audience engagement.
• Edit video content for various purposes including social media, product launches, and partner communications.
• Manage internal communications to ensure team and stakeholder alignment on messaging.
• Collaborate closely with leadership to align communication strategies with organizational objectives.
• Monitor campaign performance metrics, collect feedback, and refine approaches accordingly.

Qualifications and Skills

• Outstanding writing and communication skills tailored to diverse audiences.
• Proven experience in strategic and internal communications, linking messages to company goals.
• Skilled in media outreach with proven ability to craft press releases and foster press relationships.
• Background in marketing or brand communications with hands-on experience in digital channels and campaign delivery.
• Competent in graphic design tools like Canva, Adobe Suite, or Figma for creating social media visuals.
• Proficient video editing skills utilizing software such as CapCut, Premiere Pro, or DaVinci Resolve.
• Bachelor's degree in Communications, Marketing, Public Relations, Journalism, or related fields, or equivalent professional experience.
• Able to work physically in Dar es Salaam, effectively multitask, and coordinate with cross-functional teams under deadlines.
• Experience working in emerging markets, startups, or organizations focused on impact is advantageous.
• Excellent organizational capabilities, detail-oriented mindset, and familiarity with communications and analytics tools.