Brand Specialist

About the role

Lega Nova Group is seeking a brand-focused professional with a sharp eye for detail and a creative approach to help build a stronger market presence. In this full-time, ongoing W-2 position, you will contribute to brand growth by supporting strategy, keeping messaging consistent, and helping improve awareness, engagement, and customer loyalty across channels.

Key responsibilities

• Assist in shaping and rolling out brand strategies and campaign plans
• Keep brand communication consistent across digital, print, and face-to-face touchpoints
• Work closely with marketing, sales, and creative teams on brand-focused initiatives
• Help prepare and review marketing collateral to ensure it matches brand standards
• Track brand performance and review how campaigns are performing
• Carry out market research to spot trends and understand the competitive landscape
• Maintain brand assets, reference materials, guidelines, and related documentation

Qualifications

A bachelor’s degree in Marketing, Communications, Business, or a closely related field is preferred. The role calls for 1–3 years of experience in marketing, branding, or similar work, and internship experience can be counted. Candidates should bring a solid grasp of branding fundamentals and marketing concepts, strong communication skills, a creative yet detail-oriented mindset, and the ability to handle several priorities while meeting deadlines. Familiarity with marketing platforms, social media, and basic analytics is also expected.

What we offer

• Competitive compensation plus performance-linked incentives
• Room to grow within brand management and marketing
• A collaborative and forward-thinking workplace
• Access to training and professional development opportunities

Additional information

This employer follows equal opportunity hiring practices. The position is a full-time, ongoing W-2 role based in the New York City Metropolitan Area.