Marketing Manager

Role overview

BURDLIFE is expanding and is seeking a seasoned Marketing Manager to support the growth of a highly recognizable jewelry and lifestyle brand in the U.S. The company operates stores in Houston, Nashville, Atlanta, and San Antonio and is now entering a new phase of nationwide growth. The ideal candidate will be enthusiastic about brand building, campaign creation, and delivering measurable business impact.

Key responsibilities

• Create and lead brand marketing plans for both retail and e-commerce channels.
• Own influencer, creator, and collaboration programs from strategy through execution.
• Coordinate and launch new products and marketing campaigns.
• Shape the social media roadmap and content calendar.
• Support growth in customer acquisition and overall brand visibility.
• Work closely with creative, store, and leadership teams to align marketing efforts.
• Measure campaign outcomes and continuously refine performance.

Required background

• At least 5 years of professional marketing experience.
• Previous exposure to fashion, beauty, lifestyle, or consumer-facing brands.
• Solid knowledge of digital marketing, social media, influencer partnerships, and brand positioning.
• Strong skills in planning, execution, and stakeholder communication.
• An entrepreneurial, self-driven approach suited to a fast-moving environment.

Location and work setup

This position is based in NYC / Hoboken and follows a hybrid arrangement.

Compensation

The annual salary range for this role is $70,000 to $85,000, along with a performance-based bonus.

Application note

Candidates interested in contributing to the growth of a national brand are encouraged to submit their resume and any relevant portfolio materials or work samples.