Social Media Marketing Manager

Role overview

Sellrly is hiring a seasoned Social Media Marketing Manager who can independently run paid social campaigns across Facebook, Instagram, and TikTok. This position is for someone with proven, hands-on experience in performance-driven social advertising—not a training or entry-level opportunity. The person in this role should be ready to contribute quickly to planning, launching, improving, and scaling campaigns.

What you’ll do

• Oversee paid social activity across Meta, Instagram, and TikTok.
• Create, launch, and refine campaigns aimed at stronger conversion rates, improved ROAS, lower CAC, better audience quality, and scalable growth.
• Work directly inside the ad platforms rather than only supervising from outside.
• Study performance data and turn insights into clear action items.
• Run tests on creatives, audiences, offers, landing pages, and campaign structures.
• Share short, practical updates on what is performing well, what is underperforming, and what should change next.
• Collaborate with a distributed team spanning strategy, creative, media, and operations.

What the company is looking for

• 5–10 years of relevant experience in social media marketing or paid social.
• Hands-on experience managing Facebook campaigns is required.
• Hands-on experience with TikTok Ads Manager is required.
• Direct experience running Instagram and Meta campaigns is required.
• Strong understanding of ecommerce, performance marketing, attribution, retargeting, and funnel optimization.
• Ability to work independently with minimal training or supervision.
• Comfort operating in a fast-moving startup setting.
• Strong communication skills and sound decision-making.

Good-to-have experience

• Background working with Shopify or ecommerce brands.
• Exposure to TikTok Shop, creator commerce, affiliate commerce, or live commerce.
• Experience optimizing for ROAS, CAC, AOV, LTV, and conversion volume.

About Sellrly

Sellrly helps brands convert social commerce signals into measurable ecommerce results. The company works across paid media, creator-led commerce, live commerce, and off-platform conversion strategies to help brands identify, retarget, and convert high-intent shoppers.

Engagement details

The role begins as a contract engagement of roughly 10–15 hours per week and may grow into a full-time position as the relationship and workload expand.

How to apply

Applicants should share a short note covering relevant experience, the platforms they have managed, examples of campaign budgets they have handled, and any ecommerce or performance marketing outcomes they can discuss.