Senior Copywriter

About Curology

Curology exists to make proven, personalized skincare easier to access. Founded by dermatologists, the company is built on the belief that everyone should be able to use skincare that truly delivers results. Its licensed dermatology providers have supported millions of patients across all 50 states.

The company blends medical expertise with customized prescription formulas and dermatologist-created skincare products to provide science-led solutions that meet people where they are. This role supports that mission by helping shape how the brand speaks to consumers.

Role purpose

The Senior Copywriter will define and evolve the voice of Curology’s brands, creating persuasive copy that is strategically aligned and designed to move people from awareness to purchase across every major channel. Reporting to the Senior Creative Director, this person will lead copy creation for Curology and Agency skincare brands, including packaging, digital ads, email and SMS, social content, and website copy.

Success in this position depends on turning marketing goals into clear, consumer-friendly messaging while preserving strong brand consistency. The role also plays a key trust-building function by working with medical and legal partners to make sure all content meets compliance standards.

Key responsibilities

• Create marketing copy for Curology and Agency skincare brands across packaging, PDPs, websites, paid media, organic social, email, and SMS.
• Maintain a consistent brand voice across channels while continuing to refine and elevate it over time.
• Convert marketing priorities into messaging that is strategic, persuasive, and easy for consumers to understand.
• Use SEO fundamentals and channel-specific conventions to strengthen copy performance in digital environments.
• Review, edit, and proofread content carefully to ensure accuracy, clarity, correct formatting, and clean grammar.
• Work alongside designers and other creatives to build campaign concepts, big ideas, and aligned copy-visual systems for launches.
• Bring a thoughtful creative perspective to brainstorming, guided by category trends and consumer behavior.
• Develop insight-led copy that supports customers throughout the path from initial awareness to conversion.
• Use knowledge of skincare, beauty, and broader cultural trends to create messaging that feels relevant and authentic.
• Collaborate with Lifecycle, Paid Media, SEO, and AIO/GEO teams to align messaging across performance and owned channels.
• Partner with Medical and Legal teams to review, revise, and clear copy while staying effective and compliant.
• Engage confidently with Commercial leadership and contribute a clear point of view in cross-functional discussions.
• Communicate clearly and proactively in a remote setting, especially when priorities shift or blockers appear.
• Balance several projects at once with minimal oversight and consistently meet deadlines.
• Stay productive in ambiguous, fast-moving conditions and adapt quickly without losing quality.

Requirements

• At least 5 years of copywriting experience in skincare, beauty, or a related consumer health or wellness category.
• Proven success writing across multiple channels such as email, social, digital advertising, and websites.
• A portfolio that demonstrates strong headlines, polished long-form and short-form writing, and flexibility across formats.
• Ability to turn technical or clinical skincare information into simple, consumer-friendly language that fits the brand.
• Working knowledge of SEO best practices as they apply to web and product copy.
• Experience collaborating with medical, legal, or compliance reviewers in regulated or sensitive categories.
• Ability to independently manage a heavy workload in a remote-first environment and take initiative without needing constant direction.
• Comfort with uncertainty and changing priorities, with sound judgment even when direction is incomplete.
• Interest in AI tools and willingness to learn how they can improve copy workflows as the toolset changes.

Location

This role is remote within the United States.

Compensation

The expected base salary for this position is $120,000 to $140,000 per year. In addition, the role includes a competitive equity package and benefits. Final compensation will depend on factors such as location, experience, skills, and job-related expertise.

Benefits and perks

• Competitive pay plus equity in the form of RSUs.
• Medical, dental, and vision insurance, along with FSA, HSA, and supplemental coverages such as critical illness, accident, and hospitalization.
• 401(k) plan.
• Wellbeing support through services including OneMedical, Spring Health, SoFi, and an Employee Assistance Program.
• Flexible paid time off and holiday policy.
• Paid parental leave for both birthing and non-birthing parents.
• Employee donation matching.
• Access to a Culture Committee and employee resource groups for both virtual and in-person connection.
• Complimentary VIP subscription to Curology or Agency, plus an online retail discount.

Interview process

• 30-minute recruiter screening by phone.
• 30 to 45-minute interview with the hiring manager via Google Meet or Zoom.
• 30 to 45-minute technical assessment, case study, or peer interview(s) via Google Meet or Zoom.
• 30 to 45-minute final interview with the hiring manager or team leader via Google Meet or Zoom.
• The process may change depending on the role.

AI guidance for candidates

Curology encourages responsible AI use during the application process. Candidates may use AI to polish application materials, research the company and role, and prepare for interviews. AI tools should not be used during live interviews unless the hiring team specifically allows it. This guidance does not override any reasonable accommodation needs; applicants who require accommodation should notify their recruiter.

Operating principles

• One Curology, One Team.
• Be candid, then commit.
• Lead with curiosity.
• Trust but verify.
• Use peripheral vision.
• Move quickly, think deeply.
• Protect trust at every touchpoint.

Equal opportunity

Curology is an equal opportunity employer and does not tolerate discrimination or harassment of any kind. Hiring and employment decisions are made without regard to protected characteristics including race, color, religion, creed, ancestry, national origin, age, sex, gender identity, gender expression, sexual orientation, marital status, medical condition, genetic information, disability, military or veteran status, or any other status protected by law.

This policy applies to all employment terms, including hiring, promotion, compensation, training, transfer, leave, and termination. The company is committed to building an inclusive workplace where employees feel supported and empowered.

Fair chance and privacy notices

In line with applicable fair chance laws, including the San Francisco Fair Chance Ordinance, qualified applicants with arrest or conviction records may be considered for employment.

Applicants living in California may review the CCPA privacy notice for employees, contractors, and applicants to learn how personal information is collected and used.

Additional notice

This job description is not intended to list every task, duty, or responsibility associated with the role. Responsibilities may be updated at any time, with or without notice.