Senior Copywriter - HCP

Overview

The Senior Copywriter supports brand copy teams by researching, developing, and refining copy that aligns with a client’s strategic goals. The role focuses on creating original, effective materials for brands and clients, taking content from early draft stage through final delivery. Work may include revising or drafting manuscripts and handling references, as well as annotating medical, legal, or regulatory submissions. The position also partners with Art and Editorial teams to make sure content is accurate and presented properly, while beginning to build leadership skills through mentoring and training junior colleagues.

Core Functions

The role combines copywriting, collaboration, strategic awareness, and administrative discipline. It calls for clear writing, strong attention to quality and compliance, and the ability to work across teams while supporting agency and client objectives.

Copywriting and Creative Execution

• Research, interpret, and synthesize information from clinical studies, presentations, and published papers.
• Develop original, persuasive, and distinctive copy for assigned projects that supports the approved strategy and works well with visual elements.
• Review and edit copy carefully, with close attention to copy-art alignment and quality standards.
• Work within agency and client review and routing processes, revise materials as needed, and troubleshoot issues with supervisors or account teams.
• Organize information from multiple sources into a clear and compelling narrative flow.
• Deliver dependable work across different audiences, projects, and brands.

Cross-Functional Collaboration

• Build and maintain productive relationships with teams such as Editorial, Account, Strategy, and Project Management.
• Communicate consistently about deadlines, revisions, quality control, and incoming work.
• Partner with Art teams to help shape creative solutions that communicate brand personality and key messages.
• Share ideas with supervisors that support personal growth and stronger team performance.
• Begin supporting the development of junior team members through mentorship and training.

Strategic Thinking

• Interpret the creative brief and understand its role in the evolution of the work, while factoring in client feedback.
• Understand marketing plans, including their goals, strategies, and measurement criteria.
• Contribute fresh ideas that fit the client’s marketing strategy and audience needs.

Administration

• Handle day-to-day administrative responsibilities with a structured and detail-oriented approach.
• Submit timesheets, expenses, and other required administrative items accurately and on time.

Education and Experience

A bachelor’s degree in Marketing, Advertising, Communications, or a related field is preferred. The role also prefers at least 2 years of experience in marketing or advertising, along with a portfolio that demonstrates consistent writing strength.

Knowledge, Skills, and Abilities

The position requires strong written and verbal communication, familiarity with Microsoft Office tools, and the ability to write with precision while meeting agency process, referencing, and legal requirements. Additional expectations include creativity, collaboration, organization, problem-solving, motivation, and close attention to detail. A basic understanding of a brand’s value proposition and supporting clinical/economic data is also important for specialty communications.

Competencies

Success in this role depends on clear communication, strong organization, effective teamwork, creative thinking, proactive problem-solving, self-motivation, and careful self-editing.

Additional Information

This role follows the organization’s work-arrangement framework, which includes In-Office, Hybrid, and Fully Remote classifications. The amount of time spent onsite versus virtually depends on the assigned work arrangement, the needs of the agency and team, and individual performance.

Terms and Conditions

This job description is provided for reference and is not an employment contract. Responsibilities may change, and additional duties outside the listed scope may be assigned. If any part of the description appears inaccurate, the employee should raise it with a manager and/or HR partner. The role description does not override accommodations that may be required under applicable policy.