Brand Manager

About Nami Beauty

Nami Beauty is shaping a new standard for prestige beauty and wellness. The brand has already grown from Accra into Lagos, and it is looking for a Brand Manager to take full ownership of its brand story.

Role Overview

This is not a social media management role. The focus is on building, protecting, and evolving the brand across every touchpoint.

Key Responsibilities

• Define and develop the brand narrative: who the company is, why it exists, and why it matters to customers.
• Create and refine messaging used across all brand channels and customer interactions.
• Identify, source, and assess partner brands that fit the company’s positioning.
• Plan and deliver community-focused events that strengthen culture and connection.
• Safeguard brand integrity and prevent dilution, including resisting discount-led decisions.

Who the Team Is Looking For

• At least 3 years of experience in brand management or brand strategy, with a preference for candidates from luxury brands.
• Strong writing ability for brand stories, copy, and strategic documents.
• A person who treats quality as a standard that cannot be compromised.
• Someone confident enough to challenge choices that weaken the brand.
• Someone who understands that prestige and warmth can work together effectively.

Who This Role Is Not For

• People focused mainly on viral growth tactics.
• Candidates who believe discounts are the main way to increase bookings.
• Social media specialists, since that is a separate future hire.
• Those who are comfortable accepting off-brand partnerships for short-term revenue.

What the Role Offers

• Real strategic ownership rather than only executional responsibilities.
• An opportunity to help define African prestige beauty.
• A path that could grow with the brand from Accra to Lagos, then London and beyond.
• A team that values thoughtful, high-quality branding.

Company Vision

The business is being built as more than a typical salon or mass-market beauty brand. It aims to be a prestige destination where precise nail services, wellness, intentional partnerships, and community are valued more than volume.

Application Notes

Applicants should share portfolio samples or examples of work they are proud of, such as campaigns, positioning documents, brand narratives, or strategy work.

Location and Start Date

The position is based in Accra, Greater Accra Region, Ghana, with flexibility for some remote work. The expected start date is as soon as possible.

Compensation

The salary is GHS 4,500 to GHS 5,000 per month.