Assistant Executive (Marketing)

Job Summary

This position plays a key role in supporting the planning and delivery of marketing initiatives for the Regional Imaging Solution Business team. The role partners with regional and country-level stakeholders to help run multi-country campaigns, coordinate activities across functions, and adapt content for local markets to improve brand presence and product awareness.

Key Responsibilities

• Contribute to the planning and execution of regional integrated marketing campaigns spanning several countries and markets.
• Help organize regional events, product launches, promotional initiatives, and training sessions for new products.
• Draft marketing reports, leadership presentations, and updates on campaign results for regional audiences.
• Carry out market studies and competitor reviews at both regional and country level to surface trends, insights, and business opportunities.
• Keep regional marketing databases, assets, and records up to date so information remains consistent, compliant, and easy to access.
• Assist in creating and localizing marketing materials, including social media content and promotional collaterals, to match local market needs.
• Support the management of regional digital channels and social media accounts, including scheduling content and monitoring engagement.
• Work with internal teams such as regional sales, product, and country marketing groups to ensure coordination and on-time delivery.
• Coordinate with vendors, agencies, and regional partners as needed to support campaign implementation.

Education and Experience

A bachelor’s degree in Marketing, Business Administration, Communications, or a similar field is required. The role calls for at least 3 years of relevant experience in regional product marketing, digital marketing, branding, or a comparable area, ideally in a multi-market or regional setting.

Skills and Capabilities

The ideal candidate should be able to communicate clearly and coordinate well across regional and multicultural teams. Strong organization, time management, and the ability to juggle multiple priorities under tight deadlines are important. Familiarity with regional digital marketing platforms such as Facebook, Instagram, LinkedIn, TikTok, and Google Ads is expected. Experience with content creation, localization, and social media management will be useful. Good working knowledge of Microsoft Office, especially Excel, PowerPoint, and Word, is needed. Exposure to design or video-editing tools like DaVinci Resolve, Adobe Photoshop, Adobe Premiere Pro, or Final Cut Pro would be an advantage.