Sales Coordinator / Administrator

Company Overview

Aura Systems is a supplier of retail, barcoding, and RFID hardware solutions. The company provides rugged and intelligent handheld devices designed to improve workflow efficiency and matches hardware from well-known brands to the specific needs of each business. The role is based in Dubai and is fully on-site.

Role Summary

This position combines sales support with administrative coordination. The selected candidate will help keep daily operations organized, support the sales process, maintain accurate records, and ensure smooth communication across sales, administration, finance, and external vendors.

Core Duties

• Handle office administration, operational support, and procurement tasks.
• Assist with prospecting efforts and lead generation activities.
• Track leads, follow up consistently, and prepare simple reports.
• Maintain precise records in CRM or other sales tracking tools.
• Keep documentation complete, organized, and up to date.
• Monitor quotations and follow through on order status.
• Support HR coordination tasks such as attendance, leave tracking, and onboarding.
• Coordinate with vendors on non-sales matters.
• Manage company assets, including IT equipment and demo units.
• Respond to customer queries in a timely and professional manner.
• Help prepare sales presentations and proposals.
• Facilitate coordination between sales, administration, and finance to keep processes moving smoothly.

Qualifications and Experience

The company is looking for a candidate with a bachelor’s degree and at least 2 years of UAE work experience. Strong command of Excel and Outlook is required, along with the ability to follow up effectively, stay organized, and coordinate between multiple stakeholders. Prior experience supporting a sales team is important. The ideal applicant should communicate professionally and be capable of independently managing quotations, order processing, and routine administrative responsibilities.

Additional Requirements

Applicants should be comfortable balancing operational work with sales support duties and should be able to work independently while maintaining accuracy and responsiveness.